Google Star Bookmarks Google stars are used for bookmarking the websites listed in Google’s SERP pages. Even though bookmarking can be done in browsers or in third party websites, stars have its own advantages. Using google stars, bookmarking will be done in the same order as the page was displayed in the search results. This works in synchronization with the toolbar that contains the google bookmarks Read More >>
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Google Web Analytics Tool Features This a free web analytics tool from google to get the detailed information about the visitors to a website. Even though it is most widely used by online marketers to track the visitor statistics. This is one such tool which has features that tracks the clicks on each and every element that is related to a website. Read More >>
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Tips to Build Trust in your Website In recent times the information available in websites, blogs, forums and social networks are more of marketing than the real content from individuals. So the trust in the content of blogs, sites are definitely depleting that can have drastic impact on the internet as a whole. Only by building trust, even the marketing can be done online. Read More >>
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Robots.txt Robots.txt is a simple text file that is used to inform the search engine spiders on which pages to crawl and which pages not to crawl. This file is considered one of prominent factors in optimization of website pages. Most of the spiders index web pages based on the contents of the robots.txt file. Read More >>
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Top Ten Search Engines The massive growth in internet availability, users of internet has surpassed several millions of visitors as on December, 2009. Almost all the smart marketers of the world are looking for more and more online revenue by using websites. Nowadays, we can hear layman talking about search engine optimization, PPC, affiliate marketing, social networking which was once considered as jargons. Read More >>
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Keyword Stemming Keyword stemming is a method where a keyword for a website is modified and repeated with different variations of that word or phrase without appearing wrong in the eyes of search engine crawlers. Read More >>
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Link Exchange / Reciprocal Links Link Exchange is a method to increase the website traffic by exchanging links between two or more websites. It is commonly known as “reciprocal links”. It is more beneficial only if the link is from a higher ranked website. Read More >>
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Google Webmaster Guidelines Google is one of the worlds leading search engines, providing search results for millions all over the world. No wonder, it is everyone’s dream to design and promote their website to be google friendly Read More >>
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Doorway Pages – Blackhat SEO Technique Doorway pages are called as Gateway or Bridge pages.These are custom pages created with a set of keywords that will be shown to the search engines to redirect traffic. Read More >>
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Social Media Marketing Social Media Marketing is a generic term used to describe social marketing through different channels like videos, audio, blogs, networking sites etc. Social media marketing is one of the effective methods for online marketing. Traffic can be generated very easily to a website using this method, provided the right audiences are targeted. Read More >>
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Google Pagerank, Website PR Google Pagerank is a method of ranking websites followed by the world’s famous search engine Google. Only based on this ranking, the websites are listed for the searched words or keywords rather. If your aim is to get your site listed higher in the search results, you need to have a good Website PR. Read More >>
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Google Sandbox Effect Google Sandbox is otherwise known as “Sandboxing” or “Sandbox effect” or “Google penalty”. It is a method adopted to check the quality of a website before providing the page rank. This phenomenon was a hot topic that was much discussed about, as the new websites were not being ranked well by google. Usually the websites were kept “idle” without any page ranking for a period time. This time was not clearly known but it exists. This scenario is expected between three to six months time. Read More >>
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Poison Words Poison Words are words or phrases that trigger suspicion with the search engines about a website. But it was widely believed that these can affect the page rank of a website. These ad sense words are pure webmaster speculation. Read More >>
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Sitemaps Sitemap is a list of links or page’s of a website that are accessible to users. Moreover sitemaps provide a general top-down view on the overall contents of a website. A good and simple sitemap supports the usability of a website. Sitemaps can be created in different formats like XML, ROR and TEXT. Read More >>
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Alexa Rank Alexa Rank is a relative calculation on websites popularity. It is purely based on Alexa Toolbar user’s browsing patterns. Alexa ranking is calculated based on a day to day traffic to a website and it’s displayed once in three months Read More >>
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Cloaking Out of many Black hat SEO techniques, cloaking is one of the prominent techniques used to get traffic by faking the search engine crawlers. To put it simple, giving a different page for search engine and an entirely different Flash page to the visitors for the same URL. Many affiliate marketers use this method to get traffic to their websites. Read More >>
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Duplicate Content Sites Duplicate websites have similar content as another website on the internet. Duplication of content in websites has become very common now with more and more similar websites popping up. Read More >>
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what is top level domain Domain name is the label used to reach a website with the help of a DNS (Domain Name Server) instead of using the numerical address of a website. Top level domain is the last portion of the domain name after the dot like .com etc. There are more than 370 top level domains. Read More >>
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Site uptime and its importance in SEO Site up time is the time period a website is available online. However good a website is, if it is not available online at the given time can only havoc the reputation of a business. So the uptime of websites is given more importance by webmasters. Read More >>
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Importance of Title Tag Title tag is one of the prime factor given utmost importance in optimizing a webpage. The content of this tag appears on top of the browser, when a webpage is opened. Usually <title> tag is included inside the <head> tag of the HTML code. The Meta tags are included only next to these title tag, since it's less important than the <title> tag. Keywords are the key to title tag to push in traffic. Read More >>
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Using Short URLs Short URLs are the shortened version of the original URL. But when clicked on these shortened URL's it gets redirected to the original url permanently. An example of short url service provider is zxc9.com. So these short urls hide the original URL, at the same time allows to divert traffic effectively. Mostly affiliate marketers use short URLS to hide their affiliate ID in the links. Read More >>
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Today's Web Hosting Market Web Hosting companies provide space to upload a website along with domain name or the website name registered by the user. Most companies build their servers on data centers located around the world, others have their own infrastructure. Read More >>
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Internet Visitors Internet was supposed to be used by people who know English. But this scenario has changed recently that too very drastically. Guess who are the most visitors or users of the internet? It’s the Chinese who make 18.7% of the world internet users. Americans are next to them, who have made it to 14.2% of world internet users and Indians stand next with 5.1%. Read More >>
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Twitter – A New Marketing Tool Everyone does blogging. These blogs get displayed in blog sites only after thoroughly checked by the editors for quality of the content. Some other sites give priority to these blogs based on the visitors to that link or the rating given by the visitors. But to the surprise of bloggers, a new social networking site Twitter, came up with the idea of displaying instant updates of user messages whenever posted.
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Keywords and its Influence in Search Engines Keywords are the lifeline for search engine optimization of any website. Keywords are nothing but words a probable visitor might use to search the product or service or whatever he requires in the internet. Read More >>
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Facebook and Internet Marketing In the world of hustle and bustle everyone is busy with their work and hardly find any time to make relationship with people either in their own industry or with friends or others. In the new era of Internet, social networking websites has replaced this need of many people by providing an effective social networking platform that can be used from the comfort of their home or office. Read More >>
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What are Blackhat SEO Techniques & its effect on Search Engines? Blackhat SEO is a select set of techniques that should not be used for search engine optimization of any website. Most of these techniques are devised to get a better page rank, by using unethical methods disapproved by most search engines. If you use any of these following Blackhat SEO Techniques, chances are more for your website to disappear from SERP results soon or later. Read More >>
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Social Bookmarking and its effects on SEO Everyone knows bookmarking as a method of saving the favorite links as bookmarks in a web browser. Instead of storing the bookmarks in web browsers, one can use websites like delicious, stumbleupon, digg, mix, ning, propeller, technorati, reddit etc. In these social bookmarking websites anyone can follow the bookmarks already placed by other users or they can place a bookmark of their own.
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The importance of website submission in dmoz.org web directory Dmoz.org is relied upon by search engines for the quality of websites listed were more than a search engine can list. But in case of volume of pages, it was less than what a search engine can list. Since the web sites were manually reviewed the backlog of websites to be added was more and the website owners had to wait little longer to get listed. Read More >>
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What is Google Dance & when it occurs? Google dance is the time period when google sends its spiders to crawl a website to check for its contents, it is said to be happening once in a month, nobody has got any better idea about when google is indexing the web pages. In recent times indexing is done regularly. Read More >>
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